South Dakota needs to be the next state you visit. Wide-open spaces? Absolutely. You’ll find 77,000 square miles of parks, indigenous culture, Wild West-style adventures, and fantastic road trips. Unpretentious towns and lodges? They’ve got you covered, with walkable villages and places to stay that appeal to all budgets. You can see bison and mountain goats, learn about the Gold Rush, shop for artisan jewelry, and taste local cuisine from James Beard-noted restaurants.

The iconic Mount Rushmore is a must-do for any visit to South Dakota. Presidents George Washington, Thomas Jefferson, Theodore Roosevelt, and Abraham Lincoln loom larger than life.Pin
The iconic Mount Rushmore is a must-do for any visit to South Dakota. Presidents George Washington, Thomas Jefferson, Theodore Roosevelt, and Abraham Lincoln loom larger than life. Image: Lisa Mowry

WHAT TO KNOW

Seven southeastern cities — including Nashville, Atlanta, and Dallas — fly directly to Sioux Falls Regional Airport. From there, it’s a three to four-hour drive to attractions such as Badlands and Custer State Park. As a shortcut, there are direct flights into Rapid City Airport (closer to many of the Black Hills attractions) through a connecting city such as Denver.

Regardless of which airport you travel through, South Dakota is a road trip-centric state, so you’ll want to rent a car to explore. Similar to many destinations, summers can be crowded, so consider the shoulder seasons of spring and fall or even a winter trip (it does get snowy, however). Sioux City and Rapid City have plenty of city charms, but most people head to the Black Hills for more rugged scenery.

The landscape of the Badlands in South DakotaPin
The landscape of the Badlands is a symbol of rugged western topography and may also look familiar — it was the setting for the film Dances with Wolves. The geology varies from mile to mile, with stripes on the mountains made from clay, silt, and sand deposits that have eroded over millions of years. Plan a day or more to drive and hike through this iconic area. Image: Dan Martin

WHY YOU SHOULD VISIT

You’ll explore parks that wow.

With six national park sites and 63 state parks and recreation areas, South Dakota is an ideal destination if you want to be outside and connect with Mother Nature. Badlands National Park is often called “other-worldly” for good reason: the canyons, striped rocks, peaks, and expanses of land look like they belong in a sci-fi novel. A 39-mile loop takes visitors on a scenic journey around the notable highlights, with 15 stop-off points.

Spearfish Canyon is one of the most scenic areas in the Black Hills and includes the popular Roughlock Falls hike, Spearfish Falls, and a lodge that can serve as a home base for the area.

A group of bison grazes in a field near a safari tour vehicle, with trees and a hill in the background under a clear blue sky.Pin
South Dakota is (literally) where the buffalo roam. Almost 1,500 bison — another name for buffalo — roam free in Custer State Park, South Dakota. Image: Lisa Mowry

Custer State Park is a must-see. The park’s Bison Center is a good starting point to learn all about these enormous animals. Then, get up close and personal (do it safely — stay in the car!) by driving along the park’s 18-mile wildlife loop or booking an excursion with a company such as Buffalo Safari Jeep Tour (starting at $59).

The exciting Buffalo Annual Round-up in September is an action-filled day of watching cowboys and cowgirls herd all the bison across the plains for annual check-ups. Mark your calendar for 2025! Make sure to drive through Needles Highway, with its stunning vistas and Mars-like rock spires.

Sylvan Lake in South DakotaPin
Sylvan Lake, located along Needles Highway in Custer State Park, is popular for picnics, boat rentals, and hiking. Nearby Sylvan State Lodge is a central place to stay, with cabins and lodge rooms to fit every budget. Image: Ann Martin

You’ll view monuments with meaning.

Mount Rushmore was always meant to be an attraction to draw visitors to South Dakota, and it’s still a frequent starting point. Three million people make the pilgrimage annually! The faces of George Washington, Thomas Jefferson, Teddy Roosevelt, and Abraham Lincoln are the work of 400 men who carved the iconic scene into rock.

They are also chronicled in an impressive museum. Allow time to walk the trails and sample the ice cream Thomas Jefferson brought back from his European travels.

The nearby Crazy Horse Memorial will one day be the largest carved outdoor sculpture in the world. It was conceived as a monument to Native American culture in North America and honors Chief Crazy Horse. The memorial is in progress, but visitors can view the face and a pointing finger from afar (or pay for a tour that offers an up-close encounter) and visit the cultural center, which is both a museum and a gift shop of artisan wares.

A person stands in front of the massive Crazy Horse Memorial sculpture in South Dakota, with clear blue skies in the background.Pin
Crazy Horse was a warrior and leader with the Lakota people, known for representing the Indian nations at Little Bighorn. This monument, dedicated to him, will be the largest outdoor sculpture in the world once it is completed. For now, his face is viewable — either from the road or up close — and a museum and visitor center help tell the story. Image: Lisa Mowry

You’ll see the Wild West come alive.

Ready to walk in the footsteps of Wild Bill Hickock, Calamity Jane, and Sheriff Seth Bullock? The gold-rush town of Deadwood is a National Historic Landmark, filled with late 19th-century buildings, a cemetery of famous graves, the Adams Museum (devoted to all things Deadwood), and kitschy experiences (shoot-outs, reenactments, and more) to enhance the experience. Yes, it’s touristy and filled with casinos, but it’s a memorable day trip.

Don’t miss the new Brothel Deadwood tour, a thoughtful lesson about how the women of Deadwood had to make their living. Fans of the HBO show Deadwood will enjoy seeing referenced sites and memorabilia.

Visitors to South Dakota can enjoy a rustic saloon experience, with wood furnishings, a mounted deer head, and various antiques adorning the walls.Pin
Wild Bill Bar in historic Deadwood is in the location where Wild Bill Hickock was shot in 1876. It’s now a popular bar and memorabilia museum related to the Wild West days and the HBO show Deadwood. Image: Lisa Mowry

You’ll discover exciting culinary and arts scenes.

South Dakota offers more than just outdoor excitement. You’ll want to dig deeper into its food scene, small towns, and artistic influences. The varied cultures who have settled here (including Scandinavian, Native American, German, and local ranchers) bring their own specialties and give it a South Dakota twist. A few dishes to try: Indian fry bread, chislic (meat kabobs), custard-based kuchen pastries, and a buffalo burger. Similarly, small towns (and the bigger ones such as Rapid City and Sioux Falls) are filled with local artisans worth checking out.

WHERE TO SHOP

Mind Blown Studio in Deadwood is part glass gallery/part coffee shop, Prairie Edge & Sioux Trading Post in downtown Rapid City is an authentic — and large — store dedicated to Native American arts, while the town of Hill City is full of artisans and Western stores.

WHERE TO EAT

The small but mighty Skogen Kitchen in Custer serves innovative food that earned it a James Beard nomination. You can also enjoy South Dakota specialties such as steaks and burgers at the Alpine Inn in Hill City and The Latchstring Restaurant in Spearfish Canyon.

A modern gray house with large windows, flower boxes, and a stone facade invites you to visit.Pin
The Bavarian Inn in the town of Custer is a quaint motel in a handy location for exploring the Black Hills area. It’s walkable to downtown Custer’s shops and restaurants and has an on-site restaurant and pool. Image: Lisa Mowry
Exterior of Skogen Kitchen, a small restaurant with a green facade, white awnings, and a hanging sign. Benches are placed outside near the entrance.Pin
Skogen Kitchen combines creativity and fresh ingredients in the unassuming town of Custer, South Dakota. Image: Travel South Dakota

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Author: Lisa Mowry
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Lisa Mowry